News & Blog

Ultra Health Title Sponsor of Gathering of Nations Powwow

Cannabis leader makes commitment to largest Native American powwow in the world

(Albuquerque) – Ultra Health, a national medical cannabis leader with a large New Mexico presence, will officially sponsor the 34th Annual Gathering of Nations Powwow in 2017, marking the first time a medical cannabis company has sponsored such an event. The official name of the event will be the “Ultra Health – Gathering of Nations Pow Wow”.

“The Gathering of Nations Powwow is a very spiritual and social celebration,” said Duke Rodriguez, CEO and President of Ultra Health. “At Ultra Health we believe such components are vital to well-being, and sponsoring the event was an obvious decision in light of the importance Native people have historically put on healing and natural medicine.”

The powwow, which gathered nearly 90,000 people last year, is a 3 day event where all people can celebrate and share Native culture as well as enjoy dancing and singing competitions. More than 3,000 singers and dancers representing more than 700 tribes from Canada and the United States gather in Albuquerque annually to participate socially and competitively. This event is considered the “Super Bowl” of Indian dance competition.

The powwow, which will be held April 27th to 29th, 2017 on the new Powwow Grounds at Tingley Coliseum/EXPO in Albuquerque, features contemporary and traditional Native American music and exhibitions featuring the work from more than 800 Native American artisans, craftsmen and traders. Ultra Health has agreed to the title sponsorship for the next five years and an option through 2027.

Ultra Health is committed to fostering positive relationships with Indian tribes. In 2016, Ultra Health broke ground with the Las Vegas Paiute Tribe to build two dispensaries and a major cultivation center on the Snow Mountain Reservation and near Downtown Las Vegas. Ultra Health is also in talks with tribes in a number of economic development projects in the cannabis industry including retailing, cultivation and cannabis event promotion.